Erica Waddles, meet Wix Studio:
Immersive online brand experiences. Unbeatable business solutions. Productivity—amplified.






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Tell a brand story that sticks
Exceptional design flexibility
Tailor-made experiences
Fully responsive websites
Engaging animations and effects


Unmatched design flexibility, primed to drive sales
Sell from a standout storefront
Get unparalleled design flexibility for the specific design and layout you want.
Sleek category pages for smooth selling
Provide potential buyers with crystal clear navigation. The layout and galleries can be tweaked to your liking and can be changed across pages to keep categories in sync, automatically.
Tailor the checkout flow
Customize the cart and checkout flow with functionality tailored to your business.




Sell to everyone. Everywhere.
Use omnichannel capabilities to reach new audiences on social channels, POS, and a branded mobile app. Sync revenue from all these sources, connected to one inventory.
Accept secure payments in multiple currencies with over 80 global payment providers, including Wix Payments.
Localize the experience with Wix Multilingual and automatically calculate shipping and taxes for specific geos.
Sync with dropshipping and print-on-demand suppliers to launch products fast, with all the heavy—lifting handled for you–no need to stock or ship.
Daily tasks won’t take all day
Handle sales, orders and logistics from one place—on mobile or desktop.
Create custom buyer journeys, recover abandoned carts, and more with pre-defined automations.
Make informed business decisions based on insights, analytics and triggered alerts for meaningful actions.

Changes shouldn’t be a big deal
Content mode
Effortlessly make real-time changes to text and media using Content Mode, while keeping the design intact.
Native CMS
Let your teams update site elements—even in bulk—through a user-friendly CMS, or schedule content updates for later.
Roles & permissions
Keep all your collaborators organized with custom roles and permissions that control the changes they can make.
Growth essentials, built in
CRM
Convert more leads—from collecting contact info with forms to adding live chat. Organize your projects and funnels, assign tasks and reply to messages from all channels in one inbox.
Payments
Accept secure payments worldwide and sync transactions from over 80 providers—including Wix Payments, major debit and credit cards, Apple Pay, Tap to Pay on iPhone, and more.
Blog
Boost your SEO and reach your community with an integrated blog. Manage posts, comments and contributors with ease. Monetize your content with subscription pricing plans.
Multilingual
Get set up for international growth and reach new markets. Manually or automatically translate your site into 180+ languages, while preserving the design.
Pricing plans
Get a custom pricing plan to sell packages, memberships and subscriptions. Charge visitors one-off or recurring payments for exclusive content/services, connect payment methods, and add discounts.
Members area
Build a community around your site to engage customers and keep them coming back. Let visitors create their own account, keep track of orders and wishlists, and access exclusive content.
Unrivaled SEO at the core of every site
Best-in-class defaults to help implement SEO faster across your site.
Unique opportunities for quicker page indexing and deeper site performance analytics , made in close collaboration with Google and Bing (Read case study).
One-click inspection of all your pages helps to easily identify indexing issues that affect ranking.
Wix’s SEO infrastructure is constantly evolving alongside search engine updates.




Wix has been doing fantastic stuff for a number of years now. I'm impressed. They've been raising the bar not only for their services, but for the industry overall.

John Mueller
Search Advocate, Google
Wix isn't just making it easier for users to get started. They're also making it easier for users to grow.

SearchEngineJournal®
@sejournal
Hands down the @Wix web editor is one of the most flexible & straightforward to use and this only makes it better 👏😎

Aleyda Solis
International SEO Consultant & Founder, Orainti
Wix is bringing search impressions, clicks, and queries from the Search Console API directly to your Wix Dashboard.

Google Search Central
@googlesearchc
In the last several years Wix has turned into a lightweight and easy to use website platform that has all the bells and whistles.

Barry Adams
Specialised SEO Consultant, Polemic Digital
Wix has done such an amazing job of building a platform that is intuitive and easy to navigate, even for people who have no previous experience of building and scaling a website.

Erika Varangouli,
Head of SEO Branding, Semrush

Superior infrastructure
Multi-cloud hosting powered by AWS, Google Cloud, and Fastly ensures your business stays up even if one provider goes down.
The platform handles over 4.5 billion daily requests and millions of transactions.
Infrastructure is engineered to autoscale under high demand—no need for pay for extra servers or bandwidth.
99.98% uptime service level objective.
Google Cloud Management
“Wix offers one of the most reliable services worldwide.”
Why Wix Studio’s best
for your business
Wix Studio lets you create immersive brand experiences tailored to your client’s business needs. Considering other solutions available, we’re confident that Wix Studio will elevate your brand and business, delivering impact in both the short and long haul.
Design
flexibility
Animations
& effects
Business
functionality
Site content
management
Cost
effectiveness
WIX STUDIO
Unmatched design freedom
Fully flexible design capabilities for both storefront, categories, product pages, cart and checkout—no code necessary.
Fully customizable & code-free
Customize no-code animations and effects to create intricate, immersive behaviors. Plus, custom code capabilities available.
Full suite built-in
Get full-stack native business solutions designed to work together seamlessly.
Seamless & intuitive
Update content in Content Mode or use a native CMS to edit and manage content and media associated with your products.
Work intuitively and efficiently, without affecting the design.
No hidden costs
Upfront expenses and reduced time to market.
All business solutions are native to the platform—no need to add and manage third-party solutions.
SHOPIFY
Limited design themes and customization
An array of pre-designed themes that require significant dev time for design customization.
Contingent on template
Animations and effects are tied into the template you choose. More customization requires a developer.
Third-party solutions
Offers large selection of third-party app solutions, often at additional cost, that require ongoing, management and maintenance.
Frequently dev dependent
Heavy content and media changes cannot be achieved without involvement from developers.
Some business management tools are dispersed across multiple platforms with varying interfaces.
Solutions at additional cost
Offers certain customized templates and themes at additional cost.
Often, third-party app solutions come with a price tag, and design customization requires dev time.
WOOCOMMERCE
Dev assistance required
Offers design flexibility, however all creation and maintenance tasks need a dedicated developer to complete them.
Code-dependent
Dependent on developers to create animations and effects with custom code.
Plugins required
Add specific functionality to your site with plugins at additional cost that require ongoing updates to prevent site vulnerabilities.
Complex interface
Content and media changes require high level of technical knowledge or additional support from devs to complete efficiently.
Expenses add up
Most professional plugins or TPAs come at added cost and require significant developer resources, contributing to a large increase in time-to-market. On top of all this, hosting adds more costs.
Airtight security 24/7
Actively managed by a global team of security experts, Wix keeps businesses running as planned through threat prevention, real-time detection, and rapid response to any security incidents.

Make your site a place for everyone
Specialized tools let you make your website accessible, with features that help you comply with the highest global standards (WCAG 2.0).



